From Aleppo to Today

Aleppo soap was never something I discovered later in life.
It was simply always there.

Growing up, it was part of everyday routine. A bar kept in the bathroom, used until the very last piece, replaced without much thought. It was practical, familiar, and quietly reliable. Like many things that feel permanent, it was only when I left that I truly noticed it.

When I moved to Europe, I entered a world filled with choice. Shelves full of products, long ingredient lists, promises printed in bold letters. And yet, something felt missing. The simplicity I had grown up with was nowhere to be found.

That was when Aleppo soap came back to me — not as a product, but as a reference point.

Bringing Something Familiar Forward

Introducing Aleppo soap to Europe was never about changing it.
It was about presenting it honestly, in a way that respected where it came from and how it had always been used.

This is how Green Fadel began.

The intention was simple: to make the work of the Fadel family accessible beyond Aleppo, without altering the craft itself. The soap remained the same. The method remained the same. Only the context around it evolved.

A Change in Use, Not in Craft

What did evolve was how people engaged with the soap.

Traditional Aleppo soap remained at the core. Olive oil and laurel oil, cooked slowly, shaped by hand, and dried with time. This foundation did not change.

Around it, new forms emerged — not to replace the original, but to sit alongside it.

Luxury soaps were developed using the same Aleppo soap base, gently enriched with warm oriental aromatic oils. The goal was not to overwhelm the soap, but to add a sensory layer for those who enjoy fragrance as part of their daily ritual.

Shampoo bars followed a similar logic. Created specifically for hair, they were developed with balance in mind, respecting different needs while staying aligned with the same values of simplicity and care.

Formula soaps are part of this ongoing development — an exploration of how Aleppo soap can adapt to everyday use while remaining grounded in its original identity.

In every case, the craft came first.
The format followed.

Continuity Over Reinvention

Nothing here was designed to be trendy. Each step was slow, considered, and deliberate. Changes were made only where they served a purpose, not to chase novelty.

What connects traditional bars, luxury soaps, shampoo bars, and formula soaps is not variety, but consistency. The same respect for ingredients. The same patience in process. The same refusal to complicate what already works.

Returning to the Source

No matter where the soap travels, its reference point remains the same.

Aleppo is not just a place of origin. It is the reason the soap exists in the first place. Its climate, its resources, and its history shaped the craft long before it reached wider audiences.

Every development, every adaptation, eventually leads back there — to the idea that good things do not need to be rushed or reinvented, only understood and cared for.

From Aleppo to today, the story continues not by moving away from its roots, but by staying close to them.